Legal
Terms of Service
Last updated: January 2026
1. Agreement to Terms
These Terms of Service ("Terms") govern your access to and use of the website located at btr.is (the "Website") and any services provided by BTR ehf ("BTR", "we", "us", or "our").
By accessing or using our Website, you agree to be bound by these Terms. If you do not agree to these Terms, please do not use our Website.
2. About BTR
BTR ehf is an Icelandic company providing strategic advisory services focused on Sovereign AI deployment, government technology strategy, and related consulting services. Our services are provided under separate engagement agreements.
3. Use of Website
You may use our Website for lawful purposes only. You agree not to:
- Use the Website in any way that violates applicable laws or regulations
- Attempt to gain unauthorized access to any part of the Website or its systems
- Use the Website to transmit malicious code, spam, or other harmful content
- Interfere with or disrupt the integrity or performance of the Website
- Scrape, harvest, or collect information from the Website without authorization
- Impersonate any person or entity or misrepresent your affiliation
4. Advisory Services
Our Website provides general information about BTR's advisory services. This information is for informational purposes only and does not constitute:
- A binding offer to provide services
- Legal, financial, or professional advice
- A guarantee of any particular outcomes
All advisory services are provided under separate written engagement agreements that specify scope, deliverables, fees, and other terms. Nothing on this Website creates an advisor-client relationship until a formal engagement agreement is executed.
5. Intellectual Property
The Website and its entire contents, features, and functionality (including but not limited to text, graphics, logos, images, and design) are owned by BTR ehf and are protected by international copyright, trademark, and other intellectual property laws.
You may not:
- Copy, modify, or distribute any content from the Website without prior written consent
- Use our trademarks or branding without authorization
- Remove any copyright or proprietary notices from materials on the Website
Limited permission is granted to view and print pages from the Website for personal, non-commercial use only.
6. Contact Form Submissions
When you submit information through our contact form, you:
- Confirm that the information you provide is accurate and complete
- Consent to BTR contacting you regarding your inquiry
- Acknowledge that your submission is subject to our Privacy Policy
We will use your information solely to respond to your inquiry and for purposes described in our Privacy Policy.
7. Third-Party Links
Our Website may contain links to third-party websites or services that are not owned or controlled by BTR. We have no control over, and assume no responsibility for, the content, privacy policies, or practices of any third-party websites or services.
Your use of third-party websites is at your own risk and subject to the terms and conditions of those websites.
8. Disclaimer of Warranties
The Website is provided on an "as is" and "as available" basis without warranties of any kind, either express or implied, including but not limited to:
- Implied warranties of merchantability and fitness for a particular purpose
- Warranties that the Website will be uninterrupted, error-free, or secure
- Warranties regarding the accuracy or completeness of any content
Information on the Website is provided for general informational purposes and may not reflect the most current developments. We do not warrant that any information on the Website is accurate, complete, or current.
9. Limitation of Liability
To the fullest extent permitted by applicable law, BTR ehf and its officers, directors, employees, and agents shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including but not limited to:
- Loss of profits, data, or business opportunities
- Personal injury or property damage
- Any damages arising from your use of or inability to use the Website
- Any unauthorized access to or use of our servers or data
This limitation applies regardless of the legal theory on which the claim is based.
10. Indemnification
You agree to defend, indemnify, and hold harmless BTR ehf and its officers, directors, employees, and agents from and against any claims, damages, obligations, losses, liabilities, costs, or expenses arising from:
- Your use of the Website
- Your violation of these Terms
- Your violation of any rights of a third party
11. Confidentiality
Any discussions initiated through the Website regarding potential engagements may involve confidential information. Both parties agree to treat such information with appropriate confidentiality until a formal engagement agreement (which may include specific confidentiality provisions) is executed.
12. Governing Law and Jurisdiction
These Terms shall be governed by and construed in accordance with the laws of Iceland, without regard to its conflict of law principles.
Any disputes arising out of or relating to these Terms or your use of the Website shall be subject to the exclusive jurisdiction of the courts of Iceland, located in Reykjavik.
13. Changes to Terms
We reserve the right to modify these Terms at any time. If we make material changes, we will update the "Last updated" date at the top of this page.
Your continued use of the Website after any changes constitutes your acceptance of the new Terms. We encourage you to review these Terms periodically.
14. Severability
If any provision of these Terms is held to be invalid or unenforceable, that provision shall be limited or eliminated to the minimum extent necessary, and the remaining provisions shall remain in full force and effect.
15. Entire Agreement
These Terms, together with our Privacy Policy, constitute the entire agreement between you and BTR ehf regarding your use of the Website and supersede any prior agreements.
These Terms do not govern the provision of advisory services, which are subject to separate engagement agreements.
16. Contact Us
If you have any questions about these Terms, please contact us:
Email: josh@btr.is